I’m Apoorva Govind, founder and CEO of Bestever AI, the platform e-commerce teams use to slash paid-social creative costs by 72 % while lifting ROAS by as much as 38 %. Background: 12 years building ad-tech and machine-learning products at Uber and...

I’m Apoorva Govind, founder and CEO of Bestever AI, the platform e-commerce teams use to slash paid-social creative costs by 72 % while lifting ROAS by as much as 38 %. Background: 12 years building ad-tech and machine-learning products at Uber and Apple before launching Bestever in 2023. Content style: Action-first, numbers-backed, and jargon-free. I’ll share a three-step workflow listeners can copy tomorrow (rapid AI storyboarding → live-data iteration loop → evergreen creative library).