Personal Digest: Adidas $1B ad bet lifted sales 14%

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Personal Digest: Adidas $1B ad bet lifted sales 14%
Digest Newsletter · Aug 8, 2026
Personal Digest: Adidas $1B ad bet lifted sales 14%

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14% sales jump — Adidas’ $1B advertising push produced a 14% increase in sales, underscoring the power of targeted marketing spend.

Marketing

Marketing

Big bets, AI shifts, and ethics headaches reshaping marketing

Paid Media (mediapost.com) · Cosmetics (nutritionaloutlook.com) · Video Game Industry (gamedeveloper.com)

Entrepreneurship

Entrepreneurship

HBCUs and vets power a quieter startup renaissance

Historically Black Colleges (tuskegee.edu) · Military veteran (blog.utc.edu)