Melissa Fors Shackelford on Corporate Social Responsibility

Melissa Fors Shackelford

on Corporate Social Responsibility

Rating: Matters

First rated: October 14, 2025

Quote: "Absolutely matters more and more every day. And this goes to a lot of my work around purpose and for organizations to really understand what they stand for and what's important to them and and really thinking about it everywhere from your hiring to your corporate culture to how do you communicate with your board. Everything that you do, you really need to really truly understand what's your mission, what's your vision, what are your values, and stay true to that purpose."

CORPORATE SOCIAL RESPONSIBILITY

Melissa says Corporate social responsibility "matters more and more every day," urging all organizations to "understand what they stand for" across hiring, culture, and communication.

1 week ago

Melissa Fors Shackelford

CORPORATE SOCIAL RESPONSIBILITY

Melissa Fors Shackelford

12:18 – 13:01

“Absolutely matters more and more every day. And this goes to a lot of my work around purpose and for organizations to really understand what they stand for and what's important to...”

Why Purpose-Driven Branding Matters, with Melissa Fors Shackleford, Healthcare Marketing Strategist & Author