What actually matters right now?

Avelyn believes travel matters: "I think it's super important to be, culturally aware of what's going on in the world and getting to see places firsthand."

Cathy believes dogs matter because "they are unconditional love" and "you take a dog anywhere and everyone lights up."

Entrepreneurship is important to show that autistic people can be entrepreneurs. "Matters a bit. Yeah. Mostly to show that autistic people can be entrepreneurs."

Lyndsey says coffee truly matters: "I'm gonna get coffee right after this."

Scott says parenting matters the most: "That's my favorite thing to watch him grow up just in awe all the time."

Samantha says storytelling matters: "Sharing what you've been through...opens up the avenue to speak and understand you are not alone...storytelling is a way to build connection."

Paul describes branding as "the intangible existence of who you are," emphasizing its foundational role in identity.

Parenting matters to Jackie because setting a good example for young humans is one of the most important things you can do.

Marco says concert matters: "Music takes the soul. It calms the savage beast...music is...stories that help you relate to what's going on in the world...settle you down and help you grow."

Barton says coffee matters: "it just feels good... it allows me to kickstart my day in a routine that feels great."

Public Speaking matters to Alex because it reveals confidence, clarity, and authenticity, shaping how people are understood, trusted, and remembered in shared moments.

Gardening matters to Joi because it is 'grounding' and 'keeps me honest about what's actually alive,' revealing a deep connection to the earth.

Maria acknowledges deep sea mining matters globally but says, "me personally, I guess it doesn't... it's not on your radar."

Angela Fuller says physical exercise "hugely matters" and "is everything," urging "every single person should be exercising at least three to four times a week."

Heather Johnson says Midwest cuisine matters, especially with her love for Casey's breakfast pizza.

Kate Torode says art "absolutely matters" as "the way that we as a society express ourselves" and "a reflection of who we are as people and as a society."

Andrea says daycare matters because "not all families can stay home" and urges parents to "research the care center" and "check your children every time."

Photography matters to Jackie because it shows human connection.

Kat says holistic health matters: "Health is so important... if you're not healthy, you can't enjoy life... holistic health, it's really important because it's not only about, for example, have a relationship that it's absolutely good, but you have a bad relationship with food, then it's really difficult to have a balance in life."

Chronic illness matters to Cendrine because it 'often feels like a life sentence' but believes in our ability to support ourselves and improve symptoms.

Laura says cats matter: "I have a cat that might as well be my baby. She doesn't know. She's my emotional sport animal."

"Math and sports probably are the things that don't matter to me. It doesn't matter. My dad will be very upset. I come from Eagles territory, so culturally it matters, but not to me."

Maria says mental health matters: "if you are mindful of what's going on mentally and emotionally, you're able to be more productive at the end of the day."

Alex Ranahan sees artificial intelligence as "a lever... just extending our own capabilities. It's not here to take over. It's an upgrade in technology... us as the driver."