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The internet shows us what's trending. It never shows us what's important.

Flip the script. Show the world what actually matters.

Here's how it works.

Rate the topics you care about. And the ones you don't.

M

Matters

What's important right now. Stuff on your radar.

NM

Not Matters

What's not important right now. Not on your radar.

Use M! for your Top 10 matters — you only get 10.

Highest Matters
Health Care 95% M Peace 94% M The economy 93% M Inflation 92% M Money 92% M Family 92% M Food Safety 91% M Free speech 90% M Food 90% M Government spending 88% M
n=100+ 5/26-6/26
Highest Not Matters
MrBeast 91% NM Celebrity 88% NM Dating 87% NM Taylor Swift 87% NM Diet Coke 85% NM Tom Hanks 84% NM The Beatles 83% NM Star Wars 82% NM Extraterrestrial life 75% NM UFOs 74% NM
n=90+ 5/26-6/26
Featured Split
Palestine 50/50 Birthday 49/51 The arts 51/49 True Crime 51/49 Movies 49/51 Chocolate 48/52 Sport 52/48 Social Media 47/53 Israel 54/46 Epstein files 54/46
n=100+ 5/26-6/26

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Take a break from creating the perfect post. Just rate what matters, add a few notes, or join a podcast. We turn it into shareable topics, clips, and clear "whys," written in the third person. The fun part is deciding what matters.

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A feed built around what matters.

The internet is loud and it's getting louder. Matters keeps you rating — so your feed is built on what you decide matters, not on whatever was loudest that day.

Matcha
MATCHA

Matthew says matcha "doesn't matter to me."

8mo

Does MATCHA matter to you?

Space Exploration
SPACE EXPLORATION

Matthew says space exploration "doesn't matter to me," though he notes "it matters to humans."

8mo

Does SPACE EXPLORATION matter to you?

Restaurant review
RESTAURANT REVIEW

Heather Johnson says restaurant reviews matter, as they inspire her copycat recipes and travel adventures.

8mo

Does RESTAURANT REVIEW matter to you?

Cat
CAT
Laura Richards
Laura Richards
M

Laura says cats matter: "I have a cat that might as well be my baby. She doesn't know. She's my emotional sport animal."

10mo

Does CAT matter to you?

Podcast
PODCAST

Amanda says Podcast matters but urges mindfulness: "there are amazing podcasts that are fabulous, educational, funny, entertaining" alongside oversaturation. She says be "thoughtful of which ones we're participating in."

6d

Does PODCAST matter to you?

Real Estate Investing
REAL ESTATE INVESTING

Chris values Real Estate Investing for its focus on Class C multifamily, PropTech in older buildings, and sees real opportunity where institutional capital ignores.

1mo

Does REAL ESTATE INVESTING matter to you?

Cat
CAT

Heather Johnson says cats matter: "Dogs and cats matter. I have sucker tattooed on my forehead apparently...I gotta feed 'em again."

8mo

Does CAT matter to you?

Remote work
REMOTE WORK
Chris Singel
Chris Singel
M

Am I wearing pants right now? You don’t know.

3mo

Does REMOTE WORK matter to you?

Pizza
PIZZA

Maria calls pizza "delicious" and "easy to be able to get," but says, "it doesn't really matter."

10mo

Does PIZZA matter to you?

Mental Health
MENTAL HEALTH

Lyndsey says mental health "100% completely matters."

11mo

Does MENTAL HEALTH matter to you?

Astrology
ASTROLOGY

Amanda's curious mind finds Astrology matters: "I just appreciate the stories behind... the stars and the meanings behind them." She adds, "there's very few topics I don't wanna know about."

6d

Does ASTROLOGY matter to you?

Pizza
PIZZA

Kesley says pizza matters for sure: "I like pineapple on my pizza, which is hot topic, but I do."

1y

Does PIZZA matter to you?

Pizza
PIZZA

Amanda is passionate about Neapolitan pizza: "Neopolitan Pizza for the win. Absolutely the best."

12mo

Does PIZZA matter to you?

Coffee
COFFEE

DJ shrugs off coffee: "Humans will always find some sort of substance or something that'll get 'em going. So if coffee ain't it, they'll just drink tea."

1y

Does COFFEE matter to you?

Money
MONEY

Matthew says money "does matter...it's a means to an end," but warns "I don't know a single person who has found happiness through money...those things are hollow, they're fleeting."

8mo

Does MONEY matter to you?

Social Media
SOCIAL MEDIA

Allen Spence says social media "really matters now" due to its impact on jobs, influence, and information, and calls his Facebook "almost like my family photo album."

8mo

Does SOCIAL MEDIA matter to you?

Parenting
PARENTING

Angela Fuller says parenting matters because "I am teaching my boys a ton of life lessons" and "they get to watch me never give up and the grit that I have."

3mo

Does PARENTING matter to you?

Self-confidence
SELF-CONFIDENCE

Scott believes self-confidence matters: "I know the power of it, and I know how hard it is if you don't have it."

12mo

Does SELF-CONFIDENCE matter to you?

Resilience (psychology)
RESILIENCE (PSYCHOLOGY)

Resilience (psychology) matters to Marco because mastering 'Speed-to-Close' in real estate means adapting fast, vetting deals, and thriving beyond traditional limits.

4mo

Does RESILIENCE (PSYCHOLOGY) matter to you?

Personal Development
PERSONAL DEVELOPMENT

"We all have to be growing every day," Kesley says about personal growth.

1y

Does PERSONAL DEVELOPMENT matter to you?

Travel
TRAVEL

Avelyn believes travel matters: "I think it's super important to be, culturally aware of what's going on in the world and getting to see places firsthand."

10mo

Does TRAVEL matter to you?

Artificial Intelligence
ARTIFICIAL INTELLIGENCE

Melissa says Artificial intelligence "absolutely matters," especially in marketing and healthcare, noting marketers were "some of the first people to leverage AI" for graphics, editing, and analytics.

3mo

Does ARTIFICIAL INTELLIGENCE matter to you?

Social Media
SOCIAL MEDIA

Renas Raza says social media matters "because everyone's using it. But again, use it with respect. Don't be rude online."

9mo

Does SOCIAL MEDIA matter to you?

Pizza
PIZZA

Lyndsey says pizza matters. She recommends the Freddy Pizza at Paulie Gee’s with sesame seeds on the crust.

11mo

Does PIZZA matter to you?